Bits & Bytes-1 October 30, 2007
Posted by Arun Rajagopal in Conversations, Digital, Pot Pourri.Tags: online pot pourri
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Ceiling light at Lee’s Kitchen, Suvarnabhumi International Airport, Bangkok.
I’d like share with you a couple of interesting online bits & bytes I discovered in the last few days –
Ace New York creative director Tangerine Toad wrote an amazing column / blog post on the 10 best commercials ever created for the recently concluded ‘The Night of the AdEaters’ festival in Muscat. Read this post to check out those commercials – a very impressive collection.
David Armano, VP of Experience Design at Critical Mass asks: Should digital agencies be blogging? A very interesting post and discussion follows on Logic+Emotion. I particularly liked Eric Reagan’s comment on how digital agency blogs do better when they come with ‘a specific view, style, and personality’ than go ‘a bit too branded’.
DA’s post includes a list of major digital agencies that blog and I’d like to mention a few digital hotshops from India and the MidEast who can join the club –
WebChutney from India. I love their blog, mostly showcasing their interesting viral work, and Nidhi Dewan’s chatty style.
Rage Communications, a digital agency based in Chennai, India has got a blog too. Looks pretty nifty and I’m gonna spend some time checking out their stuff.
Closer home, Flip Media, a leading digital agency in Dubai has a blog. Flipper Imthiaz blogs too.
Drew McLellan wrote an interesting post on ‘media snacking’. Yes, being long-winded in your conversations can hurt effectiveness. Brevity is beautiful.
CK has got a must-read post that makes social media a wee bit easier. I’m tagging Carolina in Chile so that she can add this post to her impressive collection of social media resources and probably discover more interesting stuff on CK’s blog.
Here’s an amazing article by Suzanne Pope, Group Creative Director at john st. for all young copywriters. An Inconvenient Truth For Copywriters: How To Write Headlines And Why Your Career Depends On It.
Ramadan ‘Make a Wish & Make a Difference’ charity Microsite from Nakheel, Dubai. Flip ran a similar campaign in December 2006.
Top it all up with this interesting quote on deetox.com. “Do or do not. There is no try.” – Yoda
Horseplay at Kuala Lumpur October 28, 2007
Posted by Arun Rajagopal in Conversations, Travel.Tags: Kuala Lumpur, Malaysia, Sultan's Palace, Travel
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I love this pic from my recent trip to Kuala Lumpur. This is taken at the gates of the Sultan’s Palace, Kuala Lumpur. Bus loads of tourists come here and pose with the sentry on duty at the gates and snap themselves up. The horse sifts around while the soldier mounting him has to sit still, without batting an eyelid.
The usually restless horsey took a liking for me – may be it was the red shirt – so he went on to give me a ‘rub-down’ while I posed for my pic. I kind of freaked out, but tried not to show. I kind of looked through the corners of my eyes to see what he was up to and then later when I got the snap, I saw even the soldier was looking through the corners of his eyes to see what his horse was up to!
Great snap, great memory, pure horseplay!
I’m back home! October 19, 2007
Posted by Arun Rajagopal in Conversations, Travel.Tags: Bangkok, Kuala Lumpur, Malaysia, Phuket, Thailand, Vacation
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Hey, I’m back home after my week-long getaway to the Far East. 7 days in Thailand and Malaysia. It was not the average run-of-the-mill package tour trip. It was such a different kind of a holiday. Not the one you go and come back all recharged and firing on all cylinders.
It was such a hectic, tiring, strenuous trip – but that’s the way I planned it. And it was so much fun. All the exhaustion, the illness, the jet lag and constant running around was all worth it. I will blog more about my travel adventures in the days to come. But summing up the trip, here are the real gems from the holiday –
1. Meeting some amazing people on the road and being a part of their experiences. Cyril, Paola, Than, Muant, Risto, Anna Marie, Catherine, Lidwina, George and so many other people whose names I don’t know but faces I will remember forever.
2. Train ride on the Langkawi Express (Kuala Lumpur-Butterworth-Hat Yai) to Pedang Besar and back.
3. Visiting the Petronas Twin Towers, KL Tower and all those amazing places in Kuala Lumpur.
4. Meeting Russell, my new pet ‘monkey’. Thank you Cyril & Paola for getting me him.
5. Boat ride on the Chao Phraya river. And meeting an adorable boat conductor who thought I was ‘handsome’.
6. Bag-shopping at China Town, Kuala Lumpur.
7. Slosh-dancing it out with over a dozen gurls at a Phuket pub.
8. Catching 8 flights in 7 days and snapping up skyscapes – my new hobby.
9. Getting my hands on a replica of the Petronas Malaysian F1 Grand Prix 2007 trophy at Royal Selangor, the factory that makes them at Kuala Lumpur.
10. Patong Beach, Phuket.
11. Lying on a platform bench on the deserted railway station at Pedang Besar while watching it rain for over 3 hours.
12. The flu, fever, infections in eyes and ears. I earned my visit to the Government Hospital at Lat Krabang. I love my OP card from Thailand’s Ministry of Health. The whole hospital experience was fun!
13. Cab rides in the night through Bangkok amidst the lashing downpour.
13. All the rides on the monorail, BTS, shuttle, blue line, green line – anything and everything that runs on rails, both at Bangkok and KL.
14. Oh yeah, the Aquaria at KLCC. Those sharks really mean business.
15. Ummm, the shopping!
It’s such a beautiful world out there!
Today is Blog Action Day! October 15, 2007
Posted by Arun Rajagopal in Conversations, Healthy Living, Pot Pourri.Tags: Blog Action Day, Eco Libris, Environment
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Today is Blog Action Day. I really wanted to do a much better post, but I’m travelling these days and hardly have time to sit in front of a PC. For Blog Action Day, I have taken this commitment to reduce the paper I consume, especially in the form of printouts. That’s more trees saved, la?
Click here to read about other Blog Action Day posts (via Technorati).
I would also recommend that you read more on Eco-Libris and their exciting concept of sustainable reading. Eco-Libris is a new green biz that lets book readers balance out the paper used for the books they read by planting trees.
And here are a couple of ‘green resources’ picked up from the Blog Action Day website.
Eyeka’s Blog Action Day Page – Eyeka contributors have made hundreds of photos and videos freely available for use in Blog Action Day! Visit and download them for free!
Treehugger – Easily the best environmental blog on the web, Treehugger has a great section called How to Go Green as well as tons of other useful stuff. It’s manned by some 40 writers around the world and contains no less than 14,000 posts!
Wikipedia’s list of environmental issues – With enough links to keep you busy for hours, Wikipedia should easily set you off on your environmental web travels.
Digg’s Popular Environment Stories – lists tons of popular posts and articles on all sorts of subjects. Looking forward to seeing some Blog Action Day posts appearing here and on reddit on October 15th!
Green TV – If you need visual stimulation, Green TV has a lot of videos to get you going, divided up into channels of content, it is eminently watchable.
We can live green – A lot of things boil down to practicality and We Can Live Green will help you find actual products and consumables that are environmentally friendly.
IMDB’s Highest Rated Environmental Movies and Documentaries – Al Gore’s Inconvenient Truth isn’t the only environmental DVD to watch, check out IMDB’s list of features ordered by user ratings.
The Union of Concerned Scientist’s Green Tips Page – If you need help thinking up what to post about, look no further than this page full to the brim with great ideas and tips!
The Nature Conservancy’s Carbon Calculator – This calculator leaves all other carbon calculators in it’s wake!
The Sustainable Community Action Wiki – Share, learn and help with this fantastic wiki with over 2000 pages!
Adopt the Sky – One of the nicer looking environmental sites around!
MakeMeSustainable – Tools to take action!
Step It Up – A US resource for climate change
Doha Blogging: Raja Hasan & the Oryx Lounge October 11, 2007
Posted by Arun Rajagopal in Conversations, India, Travel.Tags: Hero Honda Sa Re Ga Ma Pa Challenge, Oryx Lounge Doha Airport, Qatar Airways, Raja Hasan
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Hero Honda Sa Re Ga Ma Pa Challenge 2007 is a popular Indian Television singing competition… which I don’t follow :). However, the entreaties of a colleague at work recently made me notice Raja Hasan, a singer of great promise who is a finalist on this year’s Sa Re Ga Ma Pa Challenge.
When Sudhaji (Sudha Janardhan), my colleague at work, who is also a hardcore fan of Raja Hasan requested me to listen to his songs and write a post on my blog asking viewers of Hero Honda Sa Re Ga Ma Pa Challenge 2007 or supporters of Raja Hasan to vote for him online, it was a request I could not refuse. I was supposed to write this post 2 days ago, but with mound loads of work, it simply never happened. So here I’m going gaga over Raja Hasan at a fancy airport lounge in Doha!
Listen to Raja Hasan’s amazing voice:
If you like Raja Hasan’s music, please vote for him by clicking here. Please note that voting closes on Saturday October 13, 8 AM. Visit the following link for Hero Honda Sa Re Ga Ma Pa Challenge website on rediff.com. Click here to visit the official Raja Hasan Blog.
Um, I just got to Doha an hour ago. I’ve a few more hours to catch my connecting flight to Bangkok. (I’ve told you about my 7 day backpacking trip to Thailand and Malaysia, right?) Doha International Airport is amazing and I really love the Oryx Lounge from where I’m writing this post. Oryx Lounge has great facilities for travellers in transit who want to unwind at the airport. Their net connection is great, the snack bar looks sumptuous and the attendant just handed me towels for my shower. Great comfort and convenience for 6 hours at just 90 Qatari Riyals ( 24.7 USD)!!!
My Qatar Airways flight from Muscat was awesome. Loved those soft, fluffy seats that sent me and the cute kid who sat next to me to snoozeland. My flight to Bangkok is on an A330 and that means – personal AVOD (audio video on demand) – don’t know which movie I will choose, there are at least a dozen I want to watch from what they offer. 🙂
Um, I’m gonna put the brakes on blogging now, need to do some travel research on Thailand and Malaysia… will be back soon! And Sudhaji, hope this post makes your day today!
Social Networking: To be or not to be? October 5, 2007
Posted by Arun Rajagopal in Conversations, Digital, Social Media.Tags: Age of Conversation, Facebook, Julius Caesar, Orkut, Social Networking, UAE
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This morning, I checked my mail like always and there was this interesting story in my daily mailshot from ArabianBusiness.com which I had to click on and read – No ban for Facebook.
The story is about Emirates’ telecom regulator Telecommunications Regulatory Authority (TRA) saying that they had not banned popular social networking website Facebook in the UAE earlier this week, following widespread rumours that it had been blocked after thousands of residents found themselves unable to access the site. The outage was apparently due to ‘technical / connectivity issues’.
Facebook, which also happens to be the second most visited website in the UAE, is up and running again.These rumours gained significant wind in light of TRA’s move to ban social networking website Orkut in July 2007 following reports that the site contained sexually explicit material and was being used for “immoral activities”.
The UAE also has a ban on social networking websites Flickr and Hi5, and only recently lifted a ban on MySpace and YouTube. However, users based in free zone locations such as Dubai Internet City can access Flickr and Hi5.
Meanwhile Maktoob.com and faye3.com have recently teamed up to develop their own Arab social networking site to rival Facebook. The two sites are working on a joint initiative aimed at providing a service that will allow Arab communities to link up online and share contacts.
Later in the afternoon, I read “Social Networking: A Time Waster Or The Next Big Thing In Collaboration?” on Information Week. The article discusses how Facebook and other social networks in the workplace can suck up employees’ time and worse. But managed right, they may be the next breakthrough in business collaboration. Shell Oil, Procter & Gamble, Citigroup, McDonalds and General Electric are case-studies under consideration.
It was interesting to see both sides of the coin today. There are always going to be pluses and minuses for every new innovation, tool or phenomenon that brings together people and creates benefits by doing so. I think it’s all about considering the ‘better good’ or rather, the ‘larger good’.This is where I think initiatives such as ‘The Age of Conversation’ play a crucial role. AOC shows the world the power of social media to do a world of good by creating a community of people who value conversation and want to use their talents to make a difference to way brands speak to consumers. The more we promote this ‘goodness’ in markets that have its natural reservations about social media, people are going to start asking – now wait a second, let me have a slice of that pie because it seems good for me. That, my friends, is a small step for us and big leap for the world out there.
I want to thank all the AOC authors once again for teaming up for this initiative. And to all friends who have written in with comments and posts on our ‘Weekend Adventure’. You honor me so much with your kind words of appreciation. Nothing is possible without your support and encouragement.
Oh yeah, before I leave, I want you to meet this new dude on the block – Julius Caesar. Caesar is a 3-month old Persian kitty with the character of the great ruler himself, the chutzpah of a dog and the antics of an ass. He can be very clownish at times and is always sliding on surfaces and getting knocked up in the process. He loves doing somersaults, crawls up like a monkey on our legs, wants to poke his face into our coffee mugs, tries to stand up on two feet and goes gaga over tuna. Needless to say, it’s a welcome relief to have him around at work. Too bad that Caesar doesn’t belong to me. Ciao for now 🙂
Lets blog for the environment September 30, 2007
Posted by Arun Rajagopal in Conversations, Digital, Healthy Living, Social Media.Tags: Blog Action Day, Environment, October 15, Oman
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Leaf, originally uploaded by Becky with a smile.
What would happen if every blog published posts discussing the same issue, on the same day? It would be: One issue. One day. Thousands of voices.
Welcome to Blog Action Day!
I heard about this on Faris Yakob’s blog today. I’ve joined this inspiring initiative and request you to support it as well.
Blog Action Day is championed by three enterprising bloggers – Collis Ta’eed, Leo Babauta and Cyan Ta’eed.
What is it all about?
On Blog Action Day – 15 October 2007, bloggers around the web will unite to put a single important issue on everyone’s mind. This year it is Environment.
Bloggers can participate by publishing a blog post related to environment on October 15 or commit to donating their day’s blog advertising earnings to an environmental charity of their choice.
As of today, 6,273 blogs and websites with a reach of 4,351,246 have signed up for this initiative.I’m happy to contribute my 2-cents to any worthy cause that uses social media to build committed communities that harness collective energies to better our world. I’ll be travelling on the 15th, but will find a way out to publish my post. On 15th, the world will wake up to thousands of different perspectives, viewpoints and personalities thinking, discussing, questioning and talking about the environment. Cool, huh?
One issue. One day. Thousands of voices. I’m in. What about you?
On another note, I presently live in Sultanate of Oman, a country renowned for its spectacular natural beauty and its commitment to protect the environment. I’m reaching out to several bloggers of note in Oman through this post so that they can be a part of this initiative. Click here to sign-up for ‘Blog Action Day’.
Oman Community Blog
Amjad
Balqis
Blue Chi
Kishor Cariappa
Oman Expat
Sleepless in Muscat
The Muscatis
Will you spread the word and join us?
It’s MINDBLOGGING today! September 28, 2007
Posted by Arun Rajagopal in Conversations, Digital, Social Media.Tags: Khaleej Times Weekend, The Age of Conversation, UAE Press Coverage
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We are the cover story of the Dubai-based Khaleej Times ‘Weekend’ magazine today! What an awesome way to celebrate ‘AOC’. KT’s feature writer Pratibha Umashankar pulled out all the stops to write ‘Mind Blogging’, a brilliant story on ‘AOC’ that also explores the following questions:
o What are the advantages of blogging?
o The implications of ‘blooking’ both commercially and from a readership point of view vis-à-vis conventional publishing
o The future of blogging and citizen journalism
o Implications of blogging in terms of news value
‘Mind Blogging’ will expose readers in Middle East not only to ‘The Age of Conversation’ but also to the world of social media and conversational marketing.
Click here to read the feature online.
Click here to download a pdf version.
The feature looks snazzy in hard-copy. AOC blokes Drew McLellan, Gavin Heaton, Cam Beck, CB Whittemore, CK, Greg Verdino, David Berkowitz, Matt Dickman, Steve Roesler, Ryan Barrett, Scott Monty, Lori Magno, Brian Reich, Rob Hruzek, Sandra Renshaw and Steve Woodruff look great in print!
When 103 marketing bloggers from around the world teamed up few months ago to co-author ‘The Age of Conversation’, I’m sure nobody would have imagined the magnitude of its implications. We knew it was exciting but we never anticipated the ‘hugeness’ of its ripple effect.
Not only did we create a book that is one of the most authoritative tomes of conversational marketing ever written, but we built a unique community of people from diverse backgrounds supporting common causes. We made new friends; discovered more ways of connecting with each other; explored what the ‘age of conversation’ meant to each of us, made social media and the book popular in our respective countries; generated tons of press coverage and watched the book transform our lives. Our initial commitment was to raise US$ 10,000 through book sales for Variety, the children’s charity. We accomplished that milestone on 9 September 2007.
Kudos to the entire gang of ‘AOC co-authors –
Gavin Heaton
, Drew McLellan, CK, Valeria Maltoni, Emily Reed, Katie Chatfield, Greg Verdino, Lewis Green, Sacrum, Ann Handley, Mike Sansone, Paul McEnany, Roger von Oech, Anna Farmery, David Armano, Bob Glaza, Mark Goren, Matt Dickman, Scott Monty, Richard Huntington, Cam Beck, David Reich, Luc Debaisieux, Sean Howard, Tim Jackson, Patrick Schaber, Roberta Rosenberg, Uwe Hook, Tony D. Clark, Todd Andrlik, Toby Bloomberg, Steve Woodruff, Steve Bannister, Steve Roesler, Stanley Johnson, Spike Jones, Nathan Snell, Simon Payn, Ryan Rasmussen, Ron Shevlin, Roger Anderson, Robert Hruzek, Rishi Desai, Phil Gerbyshak, Peter Corbett, Pete Deutschman, Nick Rice, Nick Wright, Michael Morton, Mark Earls, Mark Blair, Mario Vellandi, Lori Magno, Kristin Gorski, Kris Hoet, G.Kofi Annan, Kimberly Dawn Wells, Karl Long, Julie Fleischer, Jordan Behan, John La Grou, Joe Raasch, Jim Kukral, Jessica Hagy, Janet Green, Jamey Shiel, s, Dr. Graham Hill, Gia Facchini, Geert Desager, Gaurav Mishra, Gary Schoeniger, Gareth Kay, Faris Yakob, Emily Clasper, Ed Cotton, Dustin Jacobsen, Tom Clifford, David Polinchock, David Koopmans, David Brazeal, David Berkowitz, Carolyn Manning, Craig Wilson, Cord Silverstein, Connie Reece, Colin McKay, Chris Newlan, Chris Corrigan, Cedric Giorgi, Brian Reich, Becky Carroll, Arun Rajagopal, Amy Jussel, AJ James, Kim Klaver, Sandy Renshaw, Susan Bird, Ryan Barrett, Troy Worman, S. Neil Vineberg, C.B. Whittemore, Mack Collier, Andy Nulman
Plug into ADEATERSPEAK September 28, 2007
Posted by Arun Rajagopal in Advertising, Conversations, Digital, Social Media.Tags: Ad Commercials, AdEaterSpeak, The Night of the AdEaters Muscat
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Mind Blogging, this week’s cover story on Khaleej Times Weekend touches upon the ability of social media to offer diverse audiences the potential to interact, stimulate and engage across cultures. One of my recent ventures ‘ADEATERSPEAK’ attempts to do just such that.
A group of ‘AOC’ co-authors have volunteered to share their expertise in a syndicated media column in Oman which is a unique experiment that is at the cross-section of branded content, publishing and event blogging.
Consider this:
The Night of the AdEaters, a world renowned advertising festival is coming to Muscat for the first time ever next month. I’m helping promote it through www.adeatersmuscat.com, an event blog that showcases outstanding ad commercials. The event is also promoted in mainstream print media through advertising and ADEATERSPEAK, a thought leadership column on marketing, advertising and communications in Times of Oman, a leading English daily in Oman.
Through the print column, we present insights from leading experts (the serious stuff) and then lead readers to the AdEaters Muscat blog to get a feel for the AdEaters festival and view some of the world’s finest ad commercials (the fun stuff).
Drew McLellan was the first columnist at ADEATERSPEAK last Tuesday. Drew described a brand as a three-legged stool with the legs being:
1. The company’s vision of the brand;
2. The consumers’ vision of the brand;
3. Where your brand sits in the marketplace.
You can read his article ‘What is branding & why does it matter?’ here. We have 3 more ‘AOC’ co-authors chipping in to share their wealth of knowledge through ADEATERSPEAK in the weeks to come. Stay tuned for updates!
The Social Media Challenge: Blogs–Part 1 September 21, 2007
Posted by Arun Rajagopal in Conversations, Digital, Social Media.Tags: blogging guides, blogging resources, blogging tips, blogs, Social Media
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My first Social Media Challenge was an attempt to explore social media from a broad perspective and understand the elements that constitute it.
For Social Media Challenge-2, I would like to focus on blogs. These days, I have had quite a number of people asking me about blogging and I think it helps to set up a ‘Blogging Resource 101’ for newbie bloggers who want make their mark in the blogosphere and have a very rewarding and enriching experience while doing that.
GETTING STARTED:
What is a blog?
A blog, or weblog, is a regularly updated journal published on the web. Blogs are among the most influential social media tools. If you want to have a general intro to blogs and some of its interesting features, I recommend starting off by downloading this e-book titled ‘What is Social Media’ authored by Antony Mayfield.
Brian Brown has this interesting video on ‘What is a blog?’
I also recommend reading this Technorati guide on Blogging Basics for every blogger newbie. It answers questions such as:
1. What are blogs?
2. Why are blogs important?
3. What are common misperceptions about weblogs?
4. How is a weblog different from a website?
5. Are weblogs a business or a hobby?
6. What is RSS, permalink, syndication, blogroll, inbound and outbound links?
7. Why is linking so important?
Rajesh Setty has this amazing starter checklist for new bloggers on squidoo. Must read.
Picked up via Bob Glaza’s useful del.icio.us list.
Here’s a compendium of blogger resources from about.com.
Categories include:
Blogging Basics, Blogging Platforms, Blogging Tips , A Blogging Reference , Blogs of Note , Blogging Tools, Professional Bloggers, Monetizing Your Blog, Building Traffic, Blog Ethics
A yummy ‘Complete Blogging Resource List For The Pro-Blogger’
I wanna start a blog? But what blogging platform do I go for? Read this resource by Darren Rowse at Problogger.
122 Essential Blogging Resources from Adnan at Blogtrepreneur.
On his first anniversary as a blogger, Drew McLellan created a ‘New Blogger’s Toolbox’ that aims to support and inspire all new bloggers.
Patrick Schaber has put together a basic checklist for all new bloggers at ‘Beginner’s Guide To Setting Up A First Blog Site’.
Brian Clark explores the 4 noble truths of blogging in ‘Zen and the art of remarkable blogging’.
Read this interesting article from Greg Verdino’s blog.
Blog DNA – The seven key traits that make up every blog
Learn about the 25 basic styles of blogging and when to use each one. A very handy presentation.
Here’s an interesting Blogging 101 article from the Politics and Technology blog by Kari Chisholm with tips for organization presidents, CEOs, candidates, etc. who would like to start a thought leadership blog.
MOVERS & SHAKERS IN THE BLOGOSPHERE:
Check out this impressive list of 50 most influential bloggers in the world. Who are these movers & shakers?
WHAT DO YOU GET OUT OF BLOGGING?
There are many reasons why people start blogs. And many things happen once you are in the blogosphere. If you want to read blogging experiences of some eminent bloggers around the world, I suggest reading Toby Bloomberg’s Blogger Stories. BS chronicles the stories of how the blogosphere has touched people’s lives and, in doing so, opened the door to new way of creating relationships and opportunities.
Sun Microsystems CEO Jonathan Schwartz is one of the world’s most prolific bloggers. Read this interview on his blogging experiences and his perspective on CEO blogging.
What is the single greatest point of value you receive from blogging? CK asked this question to several successful marketing community bloggers and compiled the results in this interesting post.
CREATING VALUE FOR YOUR BLOG:
Rebecca Blood has a very useful article here on 10 tips for a better blog.
Another excellent article from Mack Collier at The Viral Garden – Eight Easy Ways to Grow Your Blog. If you are a member of MarketingProfs, read the full article here.
Rohit Bhargava of Ogilvy Public Relations Worldwide has an interesting post here on how to use your blog to market yourself effectively.
Or, how about 10 tips on improving your blog karma.
Lewis Green has this interesting post on MarketingProfs Daily Fix – 10 tips for your keeping your blog fresh.
A couple of posts from Chris Garrett’s blog on new media:
Posting Tactics for a Well Rounded Blog
10 Reasons Commenting is Good For Bloggers
10 Simple Steps To Directly Monetizing Blogs
Read his ebook: Killer Flagship Content – How To Create and Promote Truly Compelling Blog Resources
A couple of links from Philip Liu’s ‘I Help You Blog’:
101 Great Posting Ideas That Will Make Your Blog Sizzle
A compendium of lists on blogging mistakes to avoid.
Lee Odden tells us about three blog mistakes you can avoid.
BUILDING A COMMUNITY AROUND YOUR BLOG:
Mack Collier has some tips that have helped build a loyal community for his successful blog ‘The Viral Garden’.
DRIVING TRAFFIC TO YOUR BLOG:
Deborah Ng, the guide on blogs at about.com writes on ‘Top 10 Tips For Building Traffic to Your Blog’. She also describes 8 benefits of blogging in this article.
An interesting post by Mack Collier on MarketingProfs Daily Fix – Does blog traffic even matter?
Andy Hagans’ Ultimate Guide to Linkbaiting and SMM
Where To Find Fresh Blogs and How To Get Your Blog Discovered – From Chris Garrett’s blog on new media.
A HAPPENING BLOGGER-MEET:
How about an amazing opportunity to meet and mingle with some of the greatest marketing bloggers in the world? Head to Blogger Social ’08 happening at New York city from April 4-6, 2008.
This post will be continued… I’ve got more stuff for you in part 2 which I should be posting in a day or two. So stay tuned 🙂
Arun Rajagopal 