Getting to know ‘Age of Conversation’ Authors – 6 May 17, 2007
Posted by Arun Rajagopal in Conversations, Digital.9 comments
Hello there! Click here to visit the updated profiles of ALL ‘Age of Conversation’ authors on one page. UPDATED ON 16 JULY 2007.
The weekend’s here in Muscat and I managed to squeeze in some time today to profile some of the participants of the ‘Age of Conversation’ e-book project. I’ve just got a couple left now! And oh yeah, my annual vacation has just started… 43 days where I’ll be away from work. But I will hold on to blogging, and all I can tell you now is that there will be so much to look forward on this blog in the days to come. On with the show!
At ChaosScenario, Cam Beck (aka Cameron Beck), along with a motley crew of online media specialists, provides information, insight and commentary on the chaos that marketers are facing as the forces of technology, consumer apathy and marketing integration shape our world. Cam has spent his career looking for easier ways of doing things. As an information architect and content specialist for Click Here, the interactive unit of The Richards Group, Cam takes full advantage of troubleshooting skills developed over 14 years in to create an easily understandable, highly usable interactive land of milk and honey. He’s got a personal blog here (comes with some powerful commentary on US Government, politics and military), and let me share some insider dope: Cam is an ex-Marine, having worked as a Electronic Switching Equipment Technician with the US Marine Corps for over 8 years, and is the Webmaster for and Chief Operating Officer of OO-RAH.com, a unique company dedicated to helping United States Marines and their families flourish. Read this post on the origin of OO-RAH, the spirited cry of the US Marines. Way to go, champ!
At ‘My 2 Cents’, P.R. veteran David Reich muses on marketing, media, public relations… and life. David says: After 30+ years in this business, I still look forward to going to work. Rarely are two days the same, and the challenges are varied and stimulating. Before founding his own business, Reich Communications, Inc. in 1990, David worked in senior roles at Manning, Selvage & Lee and The Rowland Company. David lives in southern Westchester, 15 miles north of midtown Manhattan, in the same town where he grew up. “Money-earnin’ Mount Vernon” is how the town is now known, as a center of hip-hop culture, but it also claims as native sons Denzel Washington, Dick Clark, author e.b. White, Art Carney, Art Buchwald and Sean “P-Diddy” Combs. David plays an active role in his community’s civic and school affairs and has served as a pro-bono public relations consultant to two mayors and the city comptroller. If he were not a P.R. man, David would have been an all-night Jazz DJ. (After all, he’s co-hosted a jazz show with the master horror filmmaker Wes Craven, for a semester at college.)
Luc is a man who wears many hats – marketing communication specialist and film producer, head of TV for an international advertising agency, managing director of small size company and so on. He is always on the lookout for: new challenges (!) – strategic planning – innovation – technology – state-of-the-art – cutting edge – pioneering processes – project research and development. The title of his chapter in the ‘Age of Conversation’ e-book is : “The Dawn of Shared Consciousness” and it floats around evolution and revolution. His blog Mindblob is nominated for 3 categories on Blogger’s Choice Awards: Best Blog Design, Best Marketing Blog & Best Blog about Stuff. At the moment, he’s probably having a ball holidaying in South of France.
Sean Howard’s blog is titled… CrapHammer. Prone to addiction ofcoffee, gadgets, software, cats, ideas and exploration, Sean’s currently a partner in spinglobe inc., a word of mouth, viral and social networking digital communications firm in Canada. His interests include ultimate frisbee, philosophy, gadgets, cats, and anything resembling ultimate frisbee. Sean blogs on Social Media, Social Networking, Viral / Word of Mouth & Web 2. His LinkedIn summary reads: Hacker turned Juggler; Brief foray into 3D special effects and Animation; Web Developer in the early standard war years; VP at a dying CD shop; Partner in an Interactive Agency; on to a Senior Strategist at ICE; finally Head Banana at spinglobe inc.
Tim Jackson is a ‘life-long, dyed in the wool jersey bicycle geek’ who is now living out a dream as the Brand Manager of the bike he lusted after since he was 12 years old; Masi Bicycles. In Jim’s own words: If you ever saw the movie ‘Breaking Away’, then you probably recognize the name Masi as the bike ridden by the movie’s hero Dave. Since seeing that movie in 1982, I have been a compulsive bike geek with little hope of salvation. Tim’s blog is the ultimate journey to a bike geek land. Happy ridin’ buddy! Oh yeah, did I tell you? Tim’s daughter Katie is on the blogosphere too… Katie’s a bright creative genius, philosopher & kindergartner whose blog you must visit.
Patrick Schaber is a Marketing Manager at Transition Networks, B2B manufacturer of networking hardware products in Greater Minneapolis-St. Paul Area. His blog is titled ‘The Lonely Marketer – a discussion for the small business marketing manager’ and serves all those with great marketing ideas, limited time and budget, and only a small crowd to hear you present your thoughts. Patrick believes that a small company Marketing Manager has an exciting position – maintaining a consistent marketing plan while expanding boundaries into new and unchartered territories. And the Lonely Marketer serves his purpose of writing about and generating discussions on a variety of current marketing trends for such marketing professionals.
‘The Copywriting Maven’ is the ultimate online epository of direct response marketing & SEO copywriting tips, techniques and reviews of incredibly useful resources for professional and aspiring marketing copywriters. And that just about makes Roberta Rosenberg the ultimate copywriting diva on the blogosphere. Click here to read her “elevator speech” about who she is and her experience. And what makes her so special for young writers such as myself: her need to share her knowledge. Here’s my high-five for you, lady. Tony D. Clark his home at ‘Success from the Nest’, a resourceful yet entertaining blog that offers inspiration, tips and advice for the home-based entrepreneur and those aspiring to one – laced with humor and cartoons. Being a work-from-home parent himself, Tony has given advice, shared resources, and helped others who are interested in working from home. When it comes to work, he is…an entrepreneur, artist, writer, and designer. He is also the founder and partner of EfficiencyLab, LLC – a software and Website renovation company and a regular contributor to lifehack.org – a productivity and personal development blog. And the cartoonist for Implementing Scrum – a site designed to help software teams with the methodology. Tony lives in North Carolina with his wife, 3 daughters, and a dog.
At ‘Todd And – The Power To Connect’, Todd Andrlik blogs at the very serious yet often comical crossroads of marketing and media. Todd says that the power to connect is vital in today’s global economy and broadband society. In addition to ‘Todd And’, he’s also a contributor to Forward, a blog providing career development and professional perspective for students and young PR professionals. Todd has spent several years working for global PR firms, including a four-year term at Weber Shandwick, before taking up his current position as director of marketing and PR for one of the largest construction firms in the US. Tony and his wife are parents to an eight-pound Silky Terrier, Wrigley. He enjoys European travel and improvisational comedy. In 2004, Todd retired from his improv troupe after 14 years of performing.
Uwe Hook is Director, Interactive Marketing Strategy at Genex, a full-service digital agency in California. Uwe has over 15 years of creative advertising, marketing, strategic planning and client experience, coupled with 10 years of online media experience. His blog’s where ‘Real Life 1.0 meets Web 2.0’. His Interests: Anything. Except Professional Darts. Click here to check out his profile at AdGabber. Or click here to read his articles on imediaconnection.
Here’s the scoop on social media marketing expert Toby Bloomberg. A native of Boston who found her way to to Atlanta. Over 15-years experience in marketing. Hooked on potential of the Internet in ’97. Always reseach-based. National speaker and facilitator of Social Media Marketing and traditional marketing topics for organizations like the American Marketing Association, the Olympic Organizing Committee and SCORE. “Other life” includes serving on boards of the American Marketing Association, the Atlanta Interactive Marketing Association. Has most fun chairing the American Marketing Association’s online communities and being moderator of Internet/eCom SIG. Blogspeak: Diva Marketing is a state of mind. It’s an approach to marketing that’s fun, bold and savvy … but always strategically aligned with your brand’s objective. Steve Woodruff is Founder of StickyFigure, a consultancy that provides ‘sticky’ creative branding, identity, and market strategy services. Steve is a complusive lover of effective communications and can’t help thinking about more impactful logos, taglines, and market strategies. Steve led sales, marketing, and business development efforts for two decades in the healthcare field before launching StickyFigure and a consulting business on pharma sales training. Steve describes himself as ‘an unusual hybrid of conceptualizer, strategist, analyst, wordsmith, semi-techie, and all-around nice guy.’ Except when there’s bad coffee or lousy wine. Steve also writes as a contributor at the Small Business Branding blog, has been interviewed as an industry expert by TheStreet.com, recently launched the Marketing Bloggers Portal, and is working with other marketing bloggers on some new collaborative initiatives.Steve’s chapter in the ‘Age of Conversation’ e-book is titled ‘The Lowered Fence of Collaboration’.
Steve Bannister is a speaker, coach and educator from Canada who uses high-energy customized programs to empower people and organizations to get results. A ‘positive change catalyst’, Steve motivates people and organizations on how to get from planning to performance. An expert communicator and motivator for 20 years, Steve has a Masters in Education specializing in Teaching & Learning and is certified as a Professional Speaker with the Canadian Association of Professional Speakers (CAPS). Click here to read his article ‘The Secrets of Effective Decision-Making’.
Steve Roesler is the guy behind ‘All Things Workplace’, a blog on ‘Life at the intersection of people and work. . . for executives, leaders, employees, and their consultants’. Married to “B”, Steve and his better half live 20 miles from Philadelphia in a tranquil, wooded area surrounded by lakes. Steve incorporated the Organization Effectiveness firm Roesler Group in 1977, specializing in communication training and development with an emphasis on improving systems, relationships, and large-scale change. He has spent lengths of time developing up-and-coming managers in Europe, North Africa, and the Middle East. He has also served as a Drill Instructor in the Army, musician and singer, and has been involved in broadcasting for more than 30 years. He has attended various institutes for the study of human behavior, but believes that none of them equals a single day’s education watching people at an airport check-in line.
Profiles of ‘Age of Conversation’ authors: Stanley Johnson, Spike Jones, Nathan Snell, Simon Payn, Ryan Rasmussen, Ron Shevlin, Roger Anderson, Bob Hruzek, Rishi Desai, Phil Gerbyshak, Peter Corbett & Pete Deutschman.
Profiles of ‘Age of Conversation’ authors: Nick Rice, Nick Wright, Mitch Joel, Michael Morton, Mark Earls, Mark Blair, Mario Vellandi, Lori Magno, Kristin Gorski, Krishna De, Kris Hoet, Kofl Annan & Kimberly Dawn Wells.
Profiles of ‘Age of Conversation’ authors: Karl Long, Julie Fleischer, Jordan Behan, John La Grou, Joe Raasch, Jim Kukral, Jessica Hagy, Janet Green, Jamey Shiels, Dr. Graham Hill, Gia Facchini & Geert Desager.
Profiles of ‘Age of Conversation’ authors: Gaurav Mishra, Gary Schoeniger, Gareth Kay, Faris Yakob, Emily Clasper, Ed Cotton, Dustin Jacobsen, Tom Clifford, David Pollinchock, David Koopmans, David Brazeal, David Berkowitz & Carolyn Manning.
Profiles of ‘Age of Conversation’ authors: Craig Wilson, Cord Silverstein, Connie Reece, Colin McKay, Chris Corrigan, Cedric Giorgi, Becky Carroll, Andy Nulman, Amy Jussel, Kim Klaver, Sandy Renshaw, Susan Bird, Ryan Barrett & Troy Worman.
Getting to know ‘Age of Conversation’ Authors – 5 May 13, 2007
Posted by Arun Rajagopal in Conversations, Digital.6 comments
Hello there! Click here to visit the updated profiles of ALL ‘Age of Conversation’ authors on one page. UPDATED ON 16 JULY 2007.
I’m still at profiling the ‘Age of Conversation’ authors. Behold today’s picks:
At Brand DNA, Stanley Johnson aka Stan Lee takes us to the weird and wonderful world of brands and communication. He is employed in the media / communications industry as a ‘creative problem solver’. I like his short blog posts & his pithy commentary on the latest brandcom buzz .
Copywriter Spike Jones is also the ‘Firestarter’, the official ‘voice’ and the ‘New Business Hound’ of Brains on Fire, a national naming and identity company based in Greenville, South Carolina. Spike holds a double major in Environmental Studies & Journalism and is also an experienced cattle ranch hand. Spike comes from the Lone Star state, where he was born and raised. Spike considers BMW the ultimate driving machine (he writes copy for BMW Manufacturing btw), and I hope BMW pays heed to his roundel request. (BOF’s got such a cool website too.)
Nathan Snell blogs on Giddlebits. Originally from CA, Nathan lives in NC. Nathan’s currently a junior in the entrepreneurship & business development program at the University of North Carolina in Wilmington. He’s been involved in internet marketing, design, web development, CRM implementation for small business, training for said implementation, mutual fund analysis, game design, I.T. work, lead event media & more. And he likes long walks… on the beach…
Writer, editor and marketing consultant Simon Payn is the go-to guy if you want to discover how powerful customer newsletters can benefit your business. Simon believes that newsletters are so powerful that every business should have one. That’s one reason he gives one free away at Ready to Go Newsletters. With 13 years’ experience at all levels in magazines and newspapers, and a successful 7 years developing and managing the content of continental Europe’s leading online English-language publisher, Simon can help you achieve your editorial and marketing aims – in print and on the web.
Based in Chicago, Ryan Rasmussen is Director of Social Media Engagement and Research at Levenger, a company that manufactures high-quality planning and organizer materials including stationery. As a part of his job, Ryan researches emergent social communication networks and engages communities to elicit co-creation of new products and services. In addition to speaking with customers in blogs and community forums, he uses services like Flickr, Twitter, Blip.Tv, and interactive virtual environments, like Second Life, to cooperatively redefine brand experiences. Collaborative Ideation is a tumblelog he uses to synthesize voice and perspective for the various social networks within which he experiments. Ryan-speak: I’m here to listen, learn, and participate in discussions about organization and creativity.
Ron Shevlin is VP of Marketing at Epsilon in Wakefield, MA. Prior to joining Epsilon in April 2006, he spent nine years at Forrester Research where he was a Research Director and Principal Analyst of the Financial Services team, and led Forrester’s consumer research efforts in financial services. He has set 3 objectives for his blog: 1) Help marketers succeed. 2) Make marketers smile. 3) Enter into new conversations. To achieve any or all three of the above objectives, please visit his blog! Read his post How To Give A Great Presentation (In Nine Words).
Roger Anderson is a Scientist, Entrepreneur, Evangelist, CEO, Consultant, and Author. After obtaining his Ph.D. in Molecular Biology from Caltech in 1996, he has been on the business side of science. He has experience in three previous start-ups, twice serving as CEO a combined 6 years. Dr. Anderson has also served as a consultant to dozens of companies in the laboratory reagents and diagnostics markets.
He is the first person in the whole wide blogosphere to link to me. A native of Houston, he has worked as a (among other things) Fuller Brush salesman, carpenter’s helper, piping designer, Y2K consultant, management consultant, and a mechanical engineer. These days, he is enjoying his current job as a project manager for a large engineering firm. He’s moved at least 60 times since marriage and took over 20 years to complete his first degree, but then went on to complete his Master’s in Engineering Management and a Doctorate in Business Administration to round-off things!!! (Both exceedingly rewarding experiences according to him.) His blog Middle Zone Musings is where you go to have a good time and participate in the occasional literary contest that brings bloggers from the world together. Three cheers for Bob Hruzek.
Design and Management student at Parsons School of Design, New York, Rishi Desai’s blog ‘Gumptious Design’ is a simple, austere yet intense intersection of design and society. Rishi is the Founder and Chairperson of the Parsons Sustainable Design Review that aims to foster and encourage awareness of the social, artistic, and design-based sustainable solutions to the dynamic challenges presented to students at Parsons University.
Phil Gerbyshak is a writer, motivational speaker, helpful guy, blogger, and lifelong learner. He is the president of the Professional Help Desk Association, works as a Help Desk Manager at a financial services firm in Milwaukee, WI, a prolific blogger, and an overall great guy who enjoys spending time with his wife and his friends, and is willing to help you Make it Great! He is also the author of the book ‘10 Ways to Make It Great!’
Peter Corbett blogs on ‘Advercation = Advertising + Education’ and is Manager, Marketing Services at Blattner Brunner, a leading full-service ad agency with offices in Pittsburgh, Atlanta and Washington D.C . Pete’s interests include interactive advertising, interactive guerrilla marketing, integrated marketing, international content licensing and social media. He received an ‘Excellence in Volunteer Service Award’ (2003) from Former President Jimmy Carter in 2003.
Pete Deutschman is the Chief Buddy and Founder at the Buddy Group, an interactive creative agency based in Lake Forest, California that uses the ‘Buddy Up!’ spirit to bring in trust, camaraderie, heat, energy and fun while creating compelling online brand communciations for clients such as eBay, Washington Mutual, AOL, Reebok, Hansen Beverage Company and Warner Brothers. Pete’s interests are: Youth and Entertainment, Viral Marketing, Rich Media, Interactive, Online Creative, Application Development, Promotions, Live Entertainment & Interactive Video. He has worked in commercial theater and earnt his MFA in Theater Management from Columbia University School of the Arts.
Profiles of ‘Age of Conversation’ authors: Nick Rice, Nick Wright, Mitch Joel, Michael Morton, Mark Earls, Mark Blair, Mario Vellandi, Lori Magno, Kristin Gorski, Krishna De, Kris Hoet, Kofl Annan & Kimberly Dawn Wells.
Profiles of ‘Age of Conversation’ authors: Karl Long, Julie Fleischer, Jordan Behan, John La Grou, Joe Raasch, Jim Kukral, Jessica Hagy, Janet Green, Jamey Shiels, Dr. Graham Hill, Gia Facchini & Geert Desager.
Profiles of ‘Age of Conversation’ authors: Gaurav Mishra, Gary Schoeniger, Gareth Kay, Faris Yakob, Emily Clasper, Ed Cotton, Dustin Jacobsen, Tom Clifford, David Pollinchock, David Koopmans, David Brazeal, David Berkowitz & Carolyn Manning.
Profiles of ‘Age of Conversation’ authors: Craig Wilson, Cord Silverstein, Connie Reece, Colin McKay, Chris Corrigan, Cedric Giorgi, Becky Carroll, Andy Nulman, Amy Jussel, Kim Klaver, Sandy Renshaw, Susan Bird, Ryan Barrett & Troy Worman.
Viral: The Diet Coke & Mentos Experiment May 12, 2007
Posted by Arun Rajagopal in Digital.add a comment
Probably everyone on blogosphere must have seen this… but it’s so much of a classic that it doesn’t hurt to see it again… right?
So, what happens when you have 101 2-liter bottles of Diet Coke and 523 Mentos, and way too much time on your hands? The Diet Coke & Mentos Experiment has to be the mother of all viral videos / user-generated content. Created by juggler Fritz Grobe and lawyer Stephen Voltz in 2006, this two-minute video brought in a 15% spike in the sales of Mentos and spawned in a lot of user-generated spoofs on YouTube.
Fritz Grobe and Stephen Voltz call their Mentos-fuelled Diet Coke performance “a spectacular, mint-powered version of the Bellagio Fountains in Las Vegas.” For more, visit their website eepybird.com. You may also want to read more about the Mentos Eruption.
Getting to know ‘Age of Conversation’ Authors – 4 May 10, 2007
Posted by Arun Rajagopal in Conversations, Digital.5 comments
Hello there! Click here to visit the updated profiles of ALL ‘Age of Conversation’ authors on one page. UPDATED ON 16 JULY 2007.
Heyall: I’m back with more interesting bios of the ‘Age of Conversation’ writers: Nick Rice, Nick Wright, Mitch Joel, Michael Morton, Mark Earls, Mark Blair, Mario Vellandi, Lori Magno, Kristin Gorski, Krishna De, Kris Hoet, Kofi Annan & Kimberly Dawn Wells.
Let me specially thank Drew McLellan, Kris Hoet, Scott Monty, Gavin Heaton, C.B. Whittemore, and Lewis Green for their very kind words of encouragement and appreciation. Thank you. Enjoy this post!
Nick Rice is an accomplished marketing consultant based at Lexington, Kentucky having rendered marketing and advertising advice to global businesses and small organizations over a decade. In his present avatar, he is responsible for Account Strategy and New Business Development at Cre8tive Group, an organization that creates ‘cause communication for social innovators’. Cre8tive Group works with cause-driven organizations that struggle with awareness and stakeholder commitments. Here are two things that differentiate CG from a typical marketing communications firm – they only work with eight clients at a time and donate 10% of profits to a non-profit foundation that tells the stories of cause-driven firms who cannot afford their services. In addition to writing Strategic Design, a Top 150 Marketing blog, he is an Expert Blogger for the Fast Company magazine and writes for SmallBusinessBranding.com. His chapter in the ‘Age of Conversation’ book is entitled, “Authenticity-based Branding”. Click here to read Nick’s article – 5 Steps to Join the Conversation Economy.
(Full-marks to Cre8tive Group for an effective website that captures their brand essence exceptionally well.)
Nick Wright is a Freelance Research Consultant from London who blogs about Vir(tu)al Marketing and Media – How is social media affecting the world of advertising?. He says: I blog because I enjoy it and can’t hear enough about the latest Web 2.0 marketing trends. I’m always trying to find the best, most creative solutions for the problems clients face in regards to Social Media today. I find his blog loaded with rich nuggets of knowledge on Web 2.0, viral marketing, user-generated advertising, social media & mobile video.
Perpetually dressed in shades of black, Mitch Joel started off as a rock music writer. Called “Canada’s Rock Star of Digital Marketing” by Marketing Magazine, Mitch Joel, 35, is President of Twist Image, a Digital Marketing agency & a marketing and communications visionary, interactive expert, community leader, freelance journalist, Blogger, Podcaster and believer in doing the impossible. But mostly, Mitch is a passionate entrepreneur and speaker who connects with people worldwide by sharing his communications insights, marketing strategies and commitment to building a better community. He has recently completed 50 episodes of his marketing podcast Six Pixels of Separation – The Twist Image Podcast. His other blog ‘Foreword Thinking’ discusses today’s top business and motivational books. He is presently writing his first book, Six Pixels of Separation – How Marketing Connects in a World Where We’re All Connected. Mitch also co-launched Distort Entertainment, the only hard music label in Canada to have major label distribution (Universal Music) and whose roster features the platinum-plus and Juno Award and MuchMusic-winning acts, Alexisonfire and City And Colour. He’s on Second Life as Mitch Till. Wow!
Michael Morton brings in oodles of energy and professionalism not only into his office, but also into his blog – Marketing Monster. He believes that knowledge is power, that leadership trumps management, that customers are more influential that advertisements, that content is king, that two heads are better than one, and that he’s a darn good marketer. He says that Marketing is fun as you must always learn new tactics and technologies to make marketing worthwhile to your company. Currently, he’s a marketing associate for Inventory Locator Service, a Memphis-based business-to-business Internet company with thousands of clients across the world while pursuing a Masters degree in PR. He enjoys hiking, rock climbing, and swimming. (Mike, I’m hooked onto the Nintendo Wii after reading your post. Quite the consummate marketer you are!)
Mark Earls leads the ‘Herd’ – a journey that aims to expose the hidden truth about who we are. He is a proponent of the Herd theory – an alternative view of human nature that suggests we do what we do largely because of the influence of other people. Mark has worked for most of his working life in advertising and communications as an account planner – at agencies like St Luke’s, BMP and Ogilvy. Mark says: My only intent is to make things better by making our thinking about things better – a lot of the time our thinking is quite lazy. I don’t have all the answers – never would pretend to – but by engaging folk in thinking about our assumptions has always helped my thinking (and I hope theirs) be better, clearer and more effective… I’ve now written my third book or second-and-a-half. I’m passionate about many things. And I’ve given up the day job to make more time for Herd and these other things. Because frankly life is too short. His interests are: Creativity, Music, Marketing, Advertising, Psychology, Econophysics, Neuroscience, Sociology, Art, Cooking, Cricket, Fishing, Diving, Spirituality & Changing the world.
Mark Blair is a coffee guzzling (just like me!!!), web-developing sociologist from Sonoma County, California. He’s been following the growth of social media since the late 80’s and obtained his degree in Sociology from Sonoma State University in the early 90’s. From there, he went on to co-found Pacific Web, a web development company with a special emphasis on building community-oriented websites. Mark’s SMO Blog is an exciting safari into the jungles of Social Media Optimization and Marketing. He continues to do consulting, development and marketing for select clients under the banner of Blairworks. You might also be interested in his website optimization blog, where he shares valuable tips on how to better optimize your website in general.
Mario Vellandi shares his latest thoughts on the world of business and design at Melodies in Marketing. Mario says about his work: I do graphic and interactive design for small businesses, on some days. Basic marketing consulting and giving referrals on other days. Lastly I’m on a self-study personal MBA program. Mario is also involved in Volunteer OC, as the Community Manager for a local nonprofit group. His topic for ‘The Conversation Age’ is Collective Intelligence. And I think The Spirit of Paris is his best snap in his Flickr album. Wait, I like the Sacre Coeur too.
Lori Magno describes herself as an Audi driving, Mac using, doppio drinking, (mostly) Red Sox loving liberal. Based in Boston, Mrs. Magno’s interests include jewelry design, precious metal, clay, gemstones, 60s California pop music & Noir films. Lori is an accomplished fashion designer / jeweler who sells ‘accessories for stylish living’. Visit her shop Moda di Magno. She’s the livewire at Moda di Magno, a blog started with a simple goal of presenting her take on handmade jewelry, metal arts and design. And along the way it has wandered into politics, the Boston Red Sox, a category called WTF and lots of marketing news. She also blogs at The Digital Hive, the “official blog” of Digitas, Boston, that brings the world of marketing, advertising, social media and active branding to life in one place. Her chapter in the ‘Age of Conversation’ book is entitled “Speak to me TJX” where she ponders on what has happened to the deep and abiding relationship she’s had with TJX, the largest apparel and home fashions off-price retailer in the U.S. and worldwide. I’ll be back at the Moda di Magno soon.
Kristin Gorski is a freelance writer, editor, copyeditor and proofreader who blogs about anything and everything to do with the written word. Join her on her wordy quest through life at her blog ‘Write now is good’. Back in the days, Kristin was a college-radio disc jockey and music director. It’s May 2007, and she’s involved in some very exciting projects. Apart from her recent contribution to “The Age of Conversation”, she’s presently working a journalism endeavor called “Assignment Zero: Adventures in Pro-Am Journalism”, which is supported by Wired Magazine; researching “crowdsourced novels”; blogging on occasion for PSFK, an inspiring blog about ideas, trends, and culture; and finished her second novel’s first draft, apart from regular freelance writing and editing assignments. Prolific, I say.
Krishna De is an international broadcaster, journalist, professional speaker and business development mentor and the Managing Director of Oneocean Ltd, a business strategy and development consultancy for professional services firms, and is Ireland’s leading Personal Branding Strategist. She was the youngest person and first ever female to be appointed to the board of Guinness Ireland. She is also the host of Biz Growth Live, Europe’s leading virtual branding and business development programme for corporate leaders.
Kris Hoet has written a few thoughtful words on my humble profiling project. Thank you Kris! It means a lot. Moreover, this feedback is very encouraging for a young blogger like me who is otherwise content to write about movies in Oman and travel in India. Kris is a colleague of Geert Desager, who I’d profiled in Getting to know ‘Age of Conversation’ Authors – 3. Kris studied Communications Management in Antwerp, Belgium. After a 7 year online marketing stint at Kinepolis.com, he joined Microsoft MSN where he has been the Consumer Marketing Manager for MSN/Windows Live in
Belgium for 1½ years and is now Consumer Marketing Manager on the EMEA team. You will find him these days in the Microsoft offices working on all the new Windows Live services. I think Kris’ idea of creating a map to highlight the locations of the contributors of the ‘Conversation Age’ is quite exciting & will highlight the global aspect of this project. Actually your comment has had me thinking… firstly, the e-book has done a terrific job of creating this super-club of conversationalists, and now with my little profiling endeavor, people are getting to know each other better… and now we need to think on how we can as a collective group work together on more such endeavors… I’m sure Drew and Gavin will be mulling the same. (I’ll be reaching Luc soon to complete my profiling of the triple ace ‘Belgian’ club. I can’t wait. 🙂 )
In a rapidly changing world, the African influence is often overlooked. From Sydney to Sao Paulo there are individuals who are helping shape a new image of Africa. Kofi Annan’s Annansi Chronicles reports on the styles and trends which are ushering in a contemporary definition of Africa. He also profiles Africans who are making an impact in the world we live in. A Ghanaian fashion designer and strategist (cultural trends, marketing, branding) who specializes in the emerging African market, Kofi is the principal of Annansi LLC a consultancy which produces both Annansi Chronicles and Annansi Clothing Co., a premium streetwear clothing line. Annansi LLC’s goal is Makin’ Africa Pop(ular)!™. Read Kofi’s Interview on “Bling is Dead”. Here’s to Kofi’s mission – Afrique C’est Chic” (Africa is Cool).
“Like anything worth writing, it came inexplicably and without method.” Kimberly Dawn Wells from Medford, Wisconsin is an individual with many qualities and who’s into – everything! She is the Editor of the SquidU Review for Squidoo.com, the Topic Editor for Suite101.com and current Resources for Writers Topic Editor, and currently owns a variety of CafePress shops. She “retired” from her 8 year career as a web designer in March, 2005 and has been writing full-time ever since. She currently has a contract out for three non-fiction (real life) books and is working on about 20 different fiction (made up) books. She’s enjoys fighting flames… she joined the Medford Area Fire Department in August, 2004 and says it’s a blast to be a firefighter. She’s musical – she’s been playing the piano since she was 5, violin since she was 8, drums since she was 14 and many more instruments. She’s also an ‘unnatural’ redhead, born on June 23rd (a day after me), draws cartoons, collects snowmen, digs the color red and abstract art, roots for the Detroit Red Wings, and is 24 years old. Touché. And this is how her brain works.
Profiles of ‘Age of Conversation’ authors: Karl Long, Julie Fleischer, Jordan Behan, John La Grou, Joe Raasch, Jim Kukral, Jessica Hagy, Janet Green, Jamey Shiels, Dr. Graham Hill, Gia Facchini & Geert Desager.
Profiles of ‘Age of Conversation’ authors: Gaurav Mishra, Gary Schoeniger, Gareth Kay, Faris Yakob, Emily Clasper, Ed Cotton, Dustin Jacobsen, Tom Clifford, David Pollinchock, David Koopmans, David Brazeal, David Berkowitz & Carolyn Manning.
Profiles of ‘Age of Conversation’ authors: Craig Wilson, Cord Silverstein, Connie Reece, Colin McKay, Chris Corrigan, Cedric Giorgi, Becky Carroll, Andy Nulman, Amy Jussel, Kim Klaver, Sandy Renshaw, Susan Bird, Ryan Barrett & Troy Worman.
Getting to know ‘Age of Conversation’ Authors – 3 May 8, 2007
Posted by Arun Rajagopal in Conversations, Digital.5 comments
Hello there! Click here to visit the updated profiles of ALL ‘Age of Conversation’ authors on one page. UPDATED ON 16 JULY 2007.
Hello all:
I’m back with another bunch of ‘Conversation Age’ profiles. On the honor-roll today are the following ‘conversationalists par excellence’: Karl Long, Julie Fleischer, Jordan Behan, John La Grou, Joe Raasch, Jim Kukral, Jessica Hagy, Janet Green, Jamey Shiels, Dr. Graham Hill, Gia Facchini & Geert Desager.
The kick I’m getting from this is simply indescribable. Today, it took me a comparatively longer time to write the profiles as each blog and author sent me on a bunny trail spanning scores of websites and blogs. I consider it a humble feeling to sit in my wintry office in sweltering Muscat and follow the lives of people living in various parts of the world… all of them accomplished professionals… people living their life to their max, yet taking time off to share their thoughts and interests with the world. The richness in their personalities is scintillating… we’ve digital gurus, t-shirt freaks, harley moms, art enthusiasts, storytellers, philosophers and what not among us… and a visit to their blogs is akin to taking a dip in their lives, being a part of their existence. Something that leaves a magical imprint on your own being. On with the show…
Brandopia. What an interesting title for a blog that’s got musings on marketing, communication and technology. Geert Desager is originally from Brussels, has lived in South Africa and France and is now back in Belgium, working as Trade Marketing Manager for Microsoft. He’s studied applied linguistics, did a Master in E-business at the University of Brussels and an MBA at the University of Liverpool. Click here to read his post on ‘How to How to get 9 million views on Youtube?’ But hallo, wait, Geert’s got another blog too… Bring the love back which chronicles the making a commercial film called ‘The Couple’ for Microsoft Digital Advertising Solutions that explores the relationship between today’s advertiser and today’s consumer. Geert considers it a quite risky project as it explicitly challenges the advertisers – his clients – to question themselves and the way they communicate with their target groups. It’s great that a marketing professional is using blogging as a medium as well as a message to create messages for other media. Through ‘Bring the love back‘, Geert keeps you posted about the making of the campaign and encourages the ad agency creating the commercial to vent their ideas as well. He’s also part of the Map My Name Project, an ambitious viral project by two Portuguese students that aims to create a census of Internet users around the world on a map in a month. Hey, I’m in the Map too now!
Gia Facchini‘s chapter is titled ‘About Conversation’. Based in Rome, this veteran advertising / media man is into cooking, wine, contemporary art (He’s attended ‘Introduction to Contemporary Art’ from Sotheby’s Institute of Art), mountain biking, Jimi Hendrix, rock, jazz and counts Anatomy of Restlessness by Bruce Chatwin is his favorite book. I would really like Gia to take off with his ‘wineyourself’ blog. Gia says: Without a conversation there is no engagement, no share of information, no transfer of knowledge. Without a conversation, we cannot learn to listen, to give words their own meaning and not the one we would like them to have. Click here to read his post on Benedetta Craveri’s book ‘The Age of Conversation’.
Dr. Graham Hill is a principal at CACI Sophron, a London- and Cologne, Germany-based customer value management consultancy. He has more than 20 years of experience in customer-driven change programs in the automotive, telecom, financial services and aviation industries and in the public sector. Graham has developed and piloted the Lean CRM concept with Toyota in Europe and is implementing it in a number of European markets. Customer Value Management Guru. Wow. Want to know why Toyota is ‘kickassing’ Detroit automakers today? Click here to read Graham’s ‘The Lean CRM Toyota Story’. Double-Wow!!
Jamy Shiel’s blog ‘Walk On’ is a trip to interactive branding, new marketing and social media in the new world. Jamy’s an Account Manager in the Interactive Branding department for Laughlin/Constable and brings over ten years of experience managing internet development, marketing and public relations projects for fortune 500 companies, non-profit organizations and everything in between. And when he’s got spare time, he enjoys reading, playing basketball and trying to figure out how to be a better father to his kids.
You would like to visit Janet Green’s Small Business Marketing Ideas – Marketing Idea Blog to discuss and share small business marketing, advertising and publicity ideas with small- and home-based business owners. Janet’s a 20-year veteran marketing and communications professional, having begun her career in the field of corporate video and broadcast television production. She’s even hosted her own radio shows, worked in retail, and been a DJ in a roller skating rink. Whoa gurl! Oh, I can see that Drew and Sandy were the recent visitors on her blog. And oh my god… there’s this totally other side to Janet, and you can get it at bikerchicknews.com – where I can see photos, news and rants from a woman who rides motorcycles – JG herself… she calls herself RBM (Rebel Biker Mom) and her bike’s a 2000 Harley Davidson Sportster 883 named PB (Picky Bitch)!!!!! Vroom-vroom JG.
Some people can simplify the most complicated things without losing the ‘essence of substance’. Huh, I can’t believe I just wrote that! On her blog ‘Indexed’, Jessica Hagy analyzes modern life with charts, graphs and Venn diagrams neatly arranged on a 3×5 index card. She says that ‘This site is a little project that lets me make fun of some things and sense of others. I use it to think a little more relationally without resorting to doing actual math’. Jessica’s blog can make your day… any day. I just wish she made a cute graph or Venn diagram dedicated for me (too much to ask for?). Here’s to making Set Theory really sexy! Cheers. And if you ever want to buy an Indexed T-Shirt, click here. Oh yeah, she’s an advertising copywriter, and I just got a grab of a rare interview with this elusive hack. What would be her chapter on ‘Conversation Age’? (P.S: Indexed is ranked 265 on Technorati).
Jim Kukril (Marketing | Ideas | Online) is a veteran online marketing consultant and award-winning blogger who focuses on helping businesses make money online through creative marketing ideas and strategies. His chapter for the ‘Conversation Age’ e-book is titled “Can I Have Your Attention Please?” and is about how social marketing tools such as YouTube and Twitter and Flickr are changing the marketing game and how brands today need to embrace them if they want to be noticed in an ever-growing world of noise. He digs Pizzas and the Cleveland Browns.
Joe Raasch is an organizational development practitioner with over 20 years of professional experience, specializing in performance management, corporate strategy, and employee engagement. He was “consultant of the year” at General Electric Commercial Finance in 2001. He blogs on Leadership, Employee Engagement, Performance Management, Life, Change Management and Innovation at ‘The Happy Burro’. His chapter “No Limit Conversation” promises to be a great tool to stimulate, reinvigorate and engage in the lost art of conversation.
John La Grou is President, Founder, Producer & Engineer at Millennia Music & Media Systems. He and his wife Cynthia formed Millennia Media in 1989 to pursue their interest in fine and applied arts. Millennia’s mission is to produce the world’s finest audio recording gear. John’s passion for audio was sparked when his dad brought home the first stereo reel-to-reel home tape recorder, a 1/4″ half-track machine made by the Voice of Music Company. From managing Acer America’s OEM division to setting up Millennia which shipped over 25,000 channels of HV-3 mic preamps to orchestras and musical performers worldwide, John remains committed to absolute sonic and musical purity. Let the music play, John!
Jordan Behan’s blog is about Marketing 2.0, Web 2.0, new media, social media, blogosphere and occasionally on Vancouver Canucks. Jordan’s first media job was at the age of 16, when he started as weekend reporter for the local newspaper. His first assignment? A front page scoop and photo when teachers walked off the job on strike at his high school. He has now over a decade of experience and education in media; working in television, newspaper, radio and online marketing. He is Founder / President of Tell Ten Friends, a small-business marketing firm in Vancouver. He was last seen preparing speaking notes for an impending presentation while recovering from his first ever marathon. Click here to see him run!
Julie Fleischer blogs about new ideas in innovation, with a focus on inspirational branding, business models, media and design. Julie is the blogger-in-chief / Director of Innovation for Egg Strategy (a Chicago-based brand strategy firm that aims to ‘bring the magic of insight to brand strategy, innovation and communication’). She has been CMO of a dot com aimed at making the world a better place for moms, launched a specialty retail chocolate business, ran a national auto care franchise and is a trained qualitative researcher. Her listed occupation is ‘Innovation Catalyst’. Kewl!
Karl Long is the Web / Social Media Integration Manager for the video game group at Nokia. In his blog ExperienceCurve, he talks a lot about the intersection of marketing, social media and remarkable customer experience. He’s also contributes to the blog vcritic.com that explores the social video revolution and ‘watches youtube and vlogs because we’ve got better things to do’. He also rules the roost at tcritic.com, a daily T-Shirt blog that’s obsessed with cool, thought provoking, funny, and geeky t-shirts. (If you want your t-shirt reviewed, email him a snap of your T-shirt at karl.long@gmail.com or better, click here to check out his review guidelines.) Another of his pet projects is Customers On Fire – The Co-Creative Business Show – a weekly podcast on the topic of co-creation, co-creative business, technology and social media. Karl is also a contributor to blog.futurelab.net – Marketing Strategy & Innovation & blog.marketingprofs.com – Daily Fix from the guys behind marketingprofs.com. Quite the digiman.
Click here to read profiles of the following ‘Age of Conversation’ authors: Gaurav Mishra, Gary Schoeniger, Gareth Kay, Faris Yakob, Emily Clasper, Ed Cotton, Dustin Jacobsen, Tom Clifford, David Pollinchock, David Koopmans, David Brazeal, David Berkowitz & Carolyn Manning.
Click here to read profiles of the following ‘Age of Conversation’ authors: Craig Wilson, Cord Silverstein, Connie Reece, Colin McKay, Chris Corrigan, Cedric Giorgi, Becky Carroll, Andy Nulman, Amy Jussel, Kim Klaver, Sandy Renshaw, Susan Bird, Ryan Barrett &
Troy Worman. Profiles to be continued. 🙂
Getting to know ‘Age of Conversation’ Authors – 2 May 7, 2007
Posted by Arun Rajagopal in Conversations, Digital.5 comments
Hello there! Click here to visit the updated profiles of ALL ‘Age of Conversation’ authors on one page. UPDATED ON 16 JULY 2007.
Here’s my second post of the series profiling the 100 ‘Age of Conversation’ authors. Thank you for the comments, as always.
Based in Mumbai, India, Gaurav Mishra is a marketer by profession and poet by heart. Gauravonomics Diary features his thoughts on love, life and popular culture while the Gauravonomics Blog is all about his thoughts on blogging, marketing and personal development. His chapter in ‘Conversation Age’ is titled ‘Create Conversations, Not Clutter’. He’s got a cool About Us page with visuals of his various avatars. He’s in Athens at the moment, attending a conference!
The Advertising Age has called David Pollinchock’s Brand Experience Lab (BEL) “a playroom for marketers and agencies”. BEL builds on knowledge of the future of ‘interaction’ marketing, and the embedding of emerging technology into retail and marketing experiences to create engaging brand experiences for 21st century audiences. David has over 20 years of experience in event marketing and strategic ideation. David is also an Adjunct Professor at the Entertainment Technology Center at CMU. I find the quotes on the BEL website mastheads quite amazing!
Through his marketing blog ‘Marketers Studio’, marketer, columnist, speaker, and strategist David Berkowitz delivers key interactive marketing insights and trends. He is Director of Emerging Media for 360i, a search-focused marketing agency and a regular columnist for MediaPost’s Search Insider.
Architect of possibilities and story catalyst, Tom Clifford is a multi-award-winning corporate documentary filmmaker. He helps companies communicate meaningful messages by producing emotional, engaging and authentic videos. Click here to watch some of his corporate videos.
David Brazeal’s blog Journamarketing is about how great advocacy journalism can be used to your advantage to sell your ideas, your organization and even yourself. David is a communications and marketing consultant who helps clients use new media tools to sell their ideas and their organization.
David Koopmans’s blog ‘Business of Marketing and Branding’ attempts to make sense of Marketing and Branding in the Information Age. He’s a professional marketer and Director of Mokum Marketing, a firm specialising in B2B Marketing. Born in Amsterdam (hence the name of his business, Mokum, which is the colloquial name for Amsterdam) and David is a resident of Melbourne, Australia since 1991. David says that his reason to blog is simple – it connects him to people and their thoughts on marketing and branding and stimulates his thinking.
Carolyn Manning blogs about Business Thoughts & Business Philosophies and is from Pennsylvania, USA. Her main interest is writing and one of her cherished goals is ‘to facilitate better personal understanding by building global relationships’.
Author, educator and small business advocate Gary Schoeniger blogs about insights, ideas and inspiration on innovation & entrepreneurship for small businesses as well as personal and professional development. He is the founder and CEO of Schoeniger Growth Consultants, Inc., a Cleveland, Ohio based consulting firm and is the author of Starting From Scratch – How To Start A Business When You Don’t Have Money. He is presently working on a new book on everyday entrepreneurs.
Gareth Kay is an advertising planner pretty new to the USA. He works for a Boston-based advertising agency Modernista (it’s got one of the funkiest websites I’ve ever seen!) His blog ‘brand new’ features his thoughts on ‘brands and communications and some occasional random stuff’. Gareth’s on vacation at the moment.
Faris Yakob. Strategist. Geek. Works at Naked Communications, London. Writes on brands, media, communications & technology for print and online media. Believes that ‘talent imitates, Genius steals’. Bingo!
In her blog ‘Library Revolution’, Emily Clasper states that the Library Status Quo must go. Emily is a librarian, computer geek, and library gadfly currently working as System Operations Manager for a large public library consortium in Suffolk County, NY. She digs gardening, the New York Mets, and spending time with her family (husband Chris, son Robert, and Jack Russell Terrier, Peanut). Buzz words on her blog include: Library Administration, Library Marketing, Library Service, Library Technology & Social Networking.
Ed Cotton has spent the last 10 years of his agency career as an account planner. He has a background of working with youth brands: first at McCann-Erickson Europe with Levi’s. A founder of McCann’s European youth arm – Magic Hat, Ed is one of the principals of Influx Strategic Consulting, a strategic arm of Butler, Shine, Stern and Partners based in Sausalito, California. Incidentally, Faris Yakob and Ed are members of the Plannersphere community on Ning!
Through his blog ‘Shake Gently’, Dustin Jacobsen, a Technical Director at a Kansas City based advertising agency gives a technologist’s view of the world of advertising. Dustin says: Creativity and technology are two powerful words that when mixed properly, like Apple has done many a times, can create revolutionary results. Areas that when thrown together and shaken can give you good results. Shake too hard and things go awry. Don’t shake them at all and you are missing out on some good opportunities.
Click here to read profiles of the following ‘Age of Conversation’ authors: Craig Wilson, Cord Silverstein, Connie Reece, Colin McKay, Chris Corrigan, Cedric Giorgi, Becky Carroll, Andy Nulman, Amy Jussel, Kim Klaver, Sandy Renshaw, Susan Bird, Ryan Barrett & Troy Worman. Will be back with more profiles. 🙂
Olay Viral Video: Street Cancer Screenings May 7, 2007
Posted by Arun Rajagopal in Digital.add a comment
Check out this PSA – a comical experience on the serious subject of Skin Cancer Screenings. Sponsored by Olay, a makeshift doctor’s office is set up on the streets of New York where passers-by can receive free skin exams. Only one brave man steps up to the challenge, disrobing to his tighty whitey to dismay of curious onlookers. I love the music, the way the 2 main characters go about their business & the looks of the passers-by.
Thanks CJ, for passing this link & making my day!
Getting to know ‘Age of Conversation’ Authors – 1 May 6, 2007
Posted by Arun Rajagopal in Conversations, Digital.11 comments
Hello there! Click here to visit the updated profiles of ALL ‘Age of Conversation’ authors on one page. UPDATED ON 16 JULY 2007.
I belong to the select club of 100 authors who have collaborated online to create an e-book titled ‘Age of Conversation’. Here’s a small effort to get to know the club better. I’m going to dedicate some time every day to visit the blogs of my fellow authors and dig some interesting stuff on them. After all, the Conversation Age cannot bloom unless the conversationalists from far and wide get to know each other better. Comments are welcome, of course!
Ryan Barrett’s got a BA in French Language and Literature & is currently a copywriter at a large interactive advertising agency in Boston. (Hey, we share the same profession, mademoiselle!)
I like Troy Worman’s short & sweet posts! I think his Global Facts, Worth Hearing, Worth Playing , Worth Reading and Worth Seeing posts are worth a look.
Susan Bird is a sought-after speaker around the world for her views on leadership, the strategic importance of conversation, entrepreneurship, and the role of women business leaders. A Stanford lawyer, she is Founder of MainEvent(TM), the annual global interactive business forum, and the author of The ABC’s of Authentic Conversation. Her blog’s named, well, BIRD’S EYE-VIEW.
Sandy Renshaw lives in Iowa and has a business named ‘Purple Wren’ (a play on her name, of course) that provides communications solutions to businesses. Hey Sandy, is something wrong with top menu bar on your site that leads to store, calendar, and books & music?
You are not gonna believe this… We’ve all been posting the list of 100 authors of the Conversation Age from each other… and we have got Kim Klaver’s blog link wrong… a ‘period’ has crept into his URL after ‘com’ in our posts. This is the actual link. A Piscean, Kim has been selling things she loves since she was eight and is today a Network Marketing guru.
Amy Jussel’s blog Shaping Youth is all about media & marketing’s influence on kids. She is the Founder & Executive Director of Shaping Youth, a non-profit concerned with media & marketing’s impact on kids. Her chapter in the Conversation Age is titled “Mommy, why is that lady licking a beer bottle? Ethics & Accountability in Advertising.” Your masthead rocks!
Here’s someone who blogs about SUPRISES, what he calls POWS! Andy Nulman’s one-line bio is “I am charmingly devious. And I will never be limited to one sentence.” He was the co-founder and CEO of Just For Laughs Festival which has launched talent like Jay Leno, Jerry Seinfeld, Jim Carrey and Dave Chappelle. Other avatars include motivational speaker, mobile media guru, author, inventive stage director, half-decent snowboarder, hot-and-cold hockey goalie, and controversial pop artist. Check out the POWS!in his blog.
Customers rock for Becky Carroll. Someone who is passionate about the customer experience, Becky runs Petra Consulting Group, a strategic consultancy helping companies grow through lengthening and strengthening customer relationships. She loves to sing in her church choir and has a pet bunny named Bugs.
Cedric Giorgi’s blogs in French! He thinks it’s better to be useful than famous. Such an interesting thought. May be Ryan can check out his blog and tell us a little more about Cedric. Merci beaucoup. My French has just given up on me.
Chris Corrigan is ‘a facilitator of conversation in the service of emergence’. His blog is titled ‘Parking Lot’ and has a good collection of poetry. His other blog Bowen Island Journal is a journal on life at Bowen Island, Canada. In his words, “home to 3000 people, three mountains, two valleys, four lakes, about 15 beaches, two species of salmon, one village and me and my family.” One look at the blog and you know that this place is paradise on Earth for him.
Colin McKay’s blog Canuckflack is all about public relations, marketing, retail quirks, government communications and oddities … and written in Canada! He works in communications for the Government of Canada in Ottawa, Ontario, Canada.
Connie Reece champions conversation through everydotconnects.com, a social media consortium that brings together a group of independent media practitioners who use new technologies to bridge gaps between people and ideas and causes. A total Texan, she also co-authors the humor blog Blogabillies & looks kewl in a pink feather boa!
Cord Silverstein is the quintessential online marketing hipster. I dig his no-nonsense, cut-out-the-chase bio. Capstrat, the strategic marketing & communications firm he works for, is currently on the prowl for copywriters. I think I should get in touch with him and explore means of long-distance collaboration. 🙂
Craig Wilson is all about Sticky Advertising, a young Newcastle-based agency with a long history. As Managing Director, his aim is to… create Sticky Advertising in Australia.
More ‘conversationalist profiles’ to follow. Watch this space!!!
The ‘Age of Conversation’ is here April 29, 2007
Posted by Arun Rajagopal in Digital.3 comments
It’s been a few weeks since I came across Drew McLellan’s blog post mooting the idea of ‘Age of Conversation’ – an e-book dwelling on the theme of conversation created through collaborative efforts from 100 bloggers around the world.
A brainchild of Drew McLellan (Drew’s Marketing Minute) and Gavin Heaton (Servant of Chaos), two ace-bloggers worth every ounce of their salt, proceeds from the 100 page e-book will go to Variety, the Children’s Charity, which is committed to serve children across the globe.
As a young digital media professional based at Muscat, Sultanate of Oman & interested in learning more about anything and everything to do with conversation, I had no hesitation in throwing in my hat in the ring by writing a chapter.
I turned in my contribution to this inspiring endeavour this evening. My chapter ‘The Rules of the Garage. For Digital Media Conversationalists.’ is about how brands, professionals and organizations in digital media can work together to create exciting and powerful interactive conversations by taking inspiration from HP’s seminal ‘Rules of the Garage’.
I’m honoured to be a part of a very passionate community of conversationalists who have given their best shot at this endeavour. I’m humbled to enter my work along with a galaxy of inspiring ideas and insights on conversation. I’m excited that we are using technology that helps minds collaborate over long-distances to create knowledge that will take us forward in this age of conversation.
Cheers again to Drew McLellan and Gavin Heaton for spearheading ‘Age of Conversation’ and the following band of ace bloggers, some of them incisive voices in the world of marketing, who have lent their might to this seminal project.
CK
Valeria Maltoni
Emily Reed
Katie Chatfield
Greg Verdino
Mack Collier
Lewis Green
Sacrum
Ann Handley
Mike Sansone
Paul McEnany
Roger von Oech
Anna Farmery
David Armano
Bob Glaza
Mark Goren
Matt Dickman
Scott Monty
Richard Huntington
Cam Beck
David Reich
Mindblob (Luc)
Sean Howard
Tim Jackson
Patrick Schaber
Roberta Rosenberg
Uwe Hook
Tony D. Clark
Todd Andrlik
Toby Bloomberg
Steve Woodruff
Steve Bannister
Steve Roesler
Stanley Johnson
Spike Jones
Nathan Snell
Simon Payn
Ryan Rasmussen
Ron Shevlin
Roger Anderson
Bob Hruzek
Rishi Desai
Phil Gerbyshak
Peter Corbett
Pete Deutschman
Nick Rice
Nick Wright
Mitch Joel
Michael Morton
Mark Earls
Mark Blair
Mario Vellandi
Lori Magno
Kristin Gorski
Krishna De
Kris Hoet
Kofl Annan
Kimberly Dawn Wells
Karl Long
Julie Fleischer
Jordan Behan
John La Grou
Joe Raasch
Jim Kukral
Jessica Hagy
Janet Green
Jamey Shiels
Dr. Graham Hill
Gia Facchini
Geert Desager
Gaurav Mishra
Gary Schoeniger
Gareth Kay
Faris Yakob
Emily Clasper
Ed Cotton
Dustin Jacobsen
Tom Clifford
David Pollinchock
David Koopmans
David Brazeal
David Berkowitz
Carolyn Manning
Craig Wilson
Cord Silverstein
Connie Reece
Colin McKay
Chris Newlan
Chris Corrigan
Cedric Giorgi
Brian Reich
Becky Carroll
Andy Nulman
Amy Jussel
AJ James
Kim Klaver
Sandy Renshaw
Susan Bird
Ryan Barrett &
Troy Worman
Kodak Viral Video: Winds of Change April 19, 2007
Posted by Arun Rajagopal in Digital.add a comment
I really love this viral video from Kodak… It’s called ‘Winds of Change’ and talks about Kodak’s efforts to keep up with the digital landscape. I came across this viral first in YouTube and later found it on Viral Video Chart – a kewl website that lets you in on the virals creating the most buzz as you read this post!






