Think Different, Today May 20, 2008
Posted by Arun Rajagopal in Advertising, Conversations, Digital.Tags: Apple, Commercial, TBWA/Chiat Day, Think Different
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Here’s to the crazy ones.
The misfits.
The rebels.
The troublemakers.
The round pegs in the square holes.
The ones who see things differently.
They’re not fond of rules.
And they have no respect for the status quo.
You can quote them, disagree with them, glorify or vilify them.
About the only thing you can’t do is ignore them.
Because they change things.
They push the human race forward.
And while some may see them as the crazy ones,
We see genius.
Because the people who are crazy enough to think
they can change the world,
Are the ones who do.
Arun Rajagopal 
Great copy and a great commercial. Thanks for sharing Arun.
Arun,
Thank you for sharing. I am proud to have been seen by others as a “crazy one.” Being so, however, does not lead to a corporate career.
Arun, this is really one of the best of all time. As proof, I came across something interesting the other day. here’s my post…
http://persuasionism.blogspot.com/2008/05/when-message-is-service.html