The ‘Age of Conversation’ is here April 29, 2007Posted by Arun Rajagopal in Digital.
It’s been a few weeks since I came across Drew McLellan’s blog post mooting the idea of ‘Age of Conversation’ – an e-book dwelling on the theme of conversation created through collaborative efforts from 100 bloggers around the world.
A brainchild of Drew McLellan (Drew’s Marketing Minute) and Gavin Heaton (Servant of Chaos), two ace-bloggers worth every ounce of their salt, proceeds from the 100 page e-book will go to Variety, the Children’s Charity, which is committed to serve children across the globe.
As a young digital media professional based at Muscat, Sultanate of Oman & interested in learning more about anything and everything to do with conversation, I had no hesitation in throwing in my hat in the ring by writing a chapter.
I turned in my contribution to this inspiring endeavour this evening. My chapter ‘The Rules of the Garage. For Digital Media Conversationalists.’ is about how brands, professionals and organizations in digital media can work together to create exciting and powerful interactive conversations by taking inspiration from HP’s seminal ‘Rules of the Garage’.
I’m honoured to be a part of a very passionate community of conversationalists who have given their best shot at this endeavour. I’m humbled to enter my work along with a galaxy of inspiring ideas and insights on conversation. I’m excited that we are using technology that helps minds collaborate over long-distances to create knowledge that will take us forward in this age of conversation.
Cheers again to Drew McLellan and Gavin Heaton for spearheading ‘Age of Conversation’ and the following band of ace bloggers, some of them incisive voices in the world of marketing, who have lent their might to this seminal project.
Roger von Oech
Tony D. Clark
Kimberly Dawn Wells
John La Grou
Dr. Graham Hill
Ryan Barrett &